Bioveta could not miss VIV MEA 2023

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5.12.2023

Abu Dhabi, the capital of the United Arab Emirates, hosted the fourth edition of the renowned VIV MEA international trade show in late November.

Its focus are farm and aquaculture animals, and everything related to them – feed industry, husbandry, veterinary care, breeding, processing industry and more. Visitors could choose from a wide range of thirty lectures on the latest trends – from agricultural technologies for use in arid areas to the possibilities of shortening supply chains (’glocal farming’) to innovations in the diagnosis and prevention of infectious bronchitis (IB) in poultry.

At a trade fair of this size, the accompanying exhibition is an opportunity for the most important companies in the field to establish and strengthen business partnerships, search for new markets and present new products and stalwarts in their product range. VIV MEA has seen a significant development in this respect: Over 10,000 visitors passed through the exhibition area on more than 17,500 sqm this year to see the stands of five hundred exhibitors.

Bioveta also did not miss this opportunity and, together with its local partner, Gulf Drug LLC, prepared an attractive exhibition with a presentation of its portfolio for farm animals, the focus of which remain immunological and hormonal preparations for cattle, pigs, poultry, and rabbits. Right at the place was our company represented by our director Dipl. Ing. Libor Bittner, together with the marketing and sales director Dipl. Ing. Marek Vystavěl. Our representatives engaged in business talks both with our current and potential new partners from various countries (e. g. Turkey, Iran, Uganda). Moreover, visitors (both local and from more distant regions like Senegal or Cameroon) stopped at our stand to ask about the properties and benefits of our products. Vaccines for dogs, cats, and poultry, as well as hormonal products and our new line of intramammary medicines got the most attention.

Therefore, we would like to thank our friends from Gulf Drug LLC as well as all the visitors who used the opportunity to meet our colleagues and engage with them in professional and informal conversations in a friendly atmosphere. We believe that the good impressions were mutual and that we can meet (or even surpass) the expectations of our existing and new partners not only in the Near East.